Thursday 30 March 2017

Evaluation Q4- What kind of media institution might distribute your media product and why?

The film company that I would like to produce my film is ‘Paramount’ because they have previously produced some successful horror films, such as Friday The 13th, World War Z and Psycho.

I carried out  some research on the history of this institution, in order to find out more about them and whether they would be the right type of company to produce my horror film.

Paramount Pictures Corporation (known as Paramount) is an American film studio based in Hollywood, California and is the fifth oldest surviving film studio in the world and second oldest surviving in the United States. It is the last major film studio still headquartered in Hollywood. 

It was founded over 100 years ago in 1912 by Adolph Zukor, who had been an early investor in Nickelodeon, saw that movies appealed mainly to working-class immigrants.He partnered with Daniel and Charles Frohman and they planned to offer feature-length films that would appeal to the middle class by featuring the leading theatrical players of the time. They began successfully and by mid 1913 they had completed five films. Paramount's first film was Les Amours de la reine Elisabeth.

Eventually, Zukor let most of his early partners go- the Frohman brothers, Hodkinson and Goldwyn were out by 1917 while Lasky remained until 1932, when, blamed for the near-collapse of Paramount in the depression years, he too was let go. Zukor's over-expansion and use of overvalued Paramount stock for purchases led the company into receivership in 1933. 
Paramount's successful run of pictures extended into the 1980s and 1990s, generating hits like Footloose, Friday The 13th and Ghost.


In 2009, CBS stopped using the Paramount name in its series and changed the name of the production arm to CBS Television Studios, eliminating the Paramount name from television.

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